Oyster Web Search Engine Optimization Glossary

Internet Marketing is the process that...

Link popularity is a defining feature ...

A Search En...

UK spelling of Search Engine Optimizat...

Search Engine Optimization is the proc...

SERP's are what are returned by the se...

SEO is an abbreviation of the term Sea...

An AdOutlet refers to a pay-per-click ...

An algorithmic search engine spiders y...

Overture, FindWhat and Google use some...

Bid Management Software is used to hel...

When you query Overture for keyword su...

Comparison-Shopping , such as Kelkoo o...

This is a page within your website th...

Sponsored links that appear next to re...

This is a Ratio of the visitors that h...

The cost per aquisition is the cost fo...

The price an advertiser pays each time...

The URL associated with a keyword that...

The Overture Match Driver program has ...

The URL that usually is the top-level ...

Black Hat SEO, Unethical SEO, is the a...

A Keyword Generator is a computer Prog...

Search Engine Submission is a system w...

The Natural Search Engine results are...