Back

Google Analytics

Google Analytics - glossary entry

Google Analytics is an online facility for obtaining traffic analysis of your website. Originally developed for their Adwords PPC advertising it has now been extended and made available to all sites.

Operation requires a Google account and the addition of a piece of JavaScript tracking code to all pages of your site that you wish to have information about.

A | B | C | D | E | F | G | H | I | J | K | L | M | N | O | P | Q | R | S | T | U | V | W | X | Y | Z