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Search Engine Optimisation Glossary
Page Views
Impressions - A single view of a web page, document or some other item to be measured by views.
Pagejacking
The act of using anohter sites' content on your own website
PageRank
PageRank is Google's scoring mechanism for determining a site's importance by 'link popularity'.
PageRank Leak
PageRank Leak/Leakage
Paid Inclusion
Paid inclusion search engines accept a fee in return for inclusion in their index.
Part-Of Relationships
A part-of relationship occurs when one keyword or phrase is part of a larger group represented by another keyword or phrase
Pay Per Click
Pay-per-click advertising incurs a charge each time a specific link is clicked
Pay-for-placement
The concept that a site can be placed somewhere specific in the search engine results for a fee.
PHP
PHP is Pre-Hypertext Processing language, a specific coding language that is processed at a web server.
Podcast
A recorded broadcast, designed to be downloaded and listened to on a PC or MP3 player.
Portal
A portal is a website that privides a gateway to many resources.
PPC
PPC is an abbreviation for pay-per-click.
Primary Feed
Primary feed is the term used to describe the main provider of data upon which a search result set is based
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